Eva Grayzel told her story at the 2003 National ADA conference on the main stage to 9,000 dentists. That’s when she knew she her story needed to be heard. Since then, she has become the voice for oral cancer, speaking internationally at dental/medical and survivorship conferences on the patient perspective. She performed her story as a one-woman show Off-Broadway. Eva founded Six-Step Screening, an oral cancer awareness campaign. She had been given a 15% chance of survival which fueled her passion to prevent what happened to her from happening to others. For the success of the campaign, Eva was given honorary membership to the American Academy of Oral Medicine.

Consider Eva for Your:

• Conference Keynote
• Event Entertainment
• Continuing Education (CE)
• Referral Event
• Dental School
• Alumni Program
• Commencement Speaker

Beating the Odds: A Story NOT Silenced by Stage IV Oral Cancer

Eva Grayzel transports dental professionals into the oral cancer patient’s experience sharing riveting details about her delayed diagnosis and finding the strength to persevere through the devastating effects of radical surgery and radiation motivating new thinking about oral cancer screenings and patient education. Her compelling narrative humanizes oral cancer, inspiring audiences professionally and personally.

Objectives:

• Inspire new thinking about patient communication
• Integrate screenings with patient education
• Understand the physical and emotional effects of a late stage oral cancer diagnosis.

Telling Your Story For Professional Success: How to Attract the Right Patients For You

Story is the catalyst to make connections, build rapport and inspire trust. How do you tell ‘your story’ on your website and in your office? A powerful story evokes emotion, an actionable commodity which can attract new patients, promote patient loyalty and influence the purchasing of a service. Invest in the power of story; develop ways to grab attention and change the trajectory of your message. Facts alone may be easily forgotten. Instead, give them a story they’ll never forget!

Objectives:

• Communicate the value of services through story
• Promote your organization’s strength using story
• Develop trust with patients and clients more effectively

Protect Yourself From Liability: Raise the Bar on Oral Cancer Screenings and Patient Education

A late diagnosis of oral cancer causes significant quality-of-life compromises including speech challenges, eating constraints and facial disfigurement. Long term effects of treatment contribute to exponential dental complications and costly risk-induced dental work. Get a grip on the main reasons for a lawsuit and understand the balance between ego and humility, pride and humanity. Detect oral cancer in the early stages and save a life.

Objectives:

• Develop a new Standard-of-Care
• Integrate oral cancer screenings into patient education
• Protect yourself from liability in an oral cancer case

One Story. Multi Purpose.

How can a single story improve your business? Tell the story that delivers real insight into who you are and why I should choose you over the other dental practices in the neighborhood. Find a story that illuminates the values you live by, your work ethic and your strengths. Over the phone or in-office, Eva will meet one-on-one for 15 minutes with every member of the team and develop a 3-sentence story for their website bio and to use for articulating their value to new patients. Discover and craft the story only you are meant to tell to attract new patients, develop relationships and promote patient and employee loyalty. Learn more here.